How To Stand Out In Your Market

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Today’s feature is from Rya Duncklee.

Rya says:

“This session was captured for a client for Mother’s Day. I wanted to convey the special bond between mother and child, so we let Dad sit this one out.

I used a combination of photo and video to capture the relationship images as well as the candids, and edited the final video fusion product for my client to assure that she walked away from our session with a tangible heirloom that she could pass on to her children.

The voice-over in the video portion is my client, the subject’s mother. Her words are a reading from letters to her children that she wrote. It was important for me to capture her guidance and advice to them during this time in their lives.

I love that she describes them a little in her reading. They can loook back on this session 20 years from now and see how much she loved (and still does) love them.”

Rya’s Photography Tip:

Try to incorporate little 10-second video clips into your client portrait sessions. If you have a camera that can do both, you can use a monopod for stability and switch back and forth while shooting.

This added little bonus will not only wow your clients, but it gives you added variety and a leg up on your competition, helping you to really stand out in your marketplace.

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Rya used a Nikon D4 and Nikon D4s with a Nikon 70-200mm 2.8 lens and a Nikon 35mm lens to capture these images.

Rya Duncklee is a Jacksonville, Florida Children and Family Portrait photographer.

Click here to see more tips on Marketing.


 

By the way, if you need help with your marketing game, Jamie from The Modern Tog created a marketing course just for photographers. I definitely recommend checking it out if you don’t have the client volume you want.

 

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